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Direct Marketing :: How To Corp Sales & Marketing

Welcome to the Direct Marketing category, part of How To Corp's Sales & Marketing directory focussed on B2B sales, networking and partnerships.

The How To Corp Direct Marketing category, sometimes called direct sales companies, direct mail services or direct response marketing, features businesses and organizations offering products and services such as email marketing, internet marketing and email lists. Other products and services that might also be offered include B2B marketing, mobile marketing and digital marketing.

Start by selecting a state and navigating to your desired location, or simply use the search box for more refined results.

Direct marketing is used when business-to-business (B2B) companies want to communicate directly with existing or potential clients and customers. It might involve sending out emails or printed promotional materials such as letters, catalogs and fliers.

A key element of any direct marketing strategy is having a contact database contacts of current and potential customers. In order to be successful, a direct marketing approach needs to have a clear objective to inform decisions down the road. You also need to know your audience, whether it is senior decision makers or current B2B customers.

The message and content (or copy) also needs to be creative and compelling. Not only should the copy tell the reader why they should buy the product or service, it also needs to have a unique selling proposition (USP) directed at the target audience. There should also be a call to action, including contact information.

A marketing professional can be a good source of insight when developing a direct marketing campaign, especially when a company does not have in-house experts. Direct marketing services can also provide advice on developing a successful campaign.

Our exhaustive index of Sales & Marketing related organizations and businesses provides new, growing and established US businesses with a comprehensive resource for locating both national and local Direct Marketing.

To discover Direct Marketing in your city please either use the search box or select a state above.